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Ad of the Day: Extra Gum Wraps Up One of the Year's Sweetest Love Stories
It took an extra long time—more than two years—for Wrigley's Extra Gum to release a follow-up its massively popular "Origami" ad, which, you may recall, told the story of a father and daughter with...
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The Sad, Painful Life of Two Testicles Improves Dramatically in This...
Anthropomorphized testicles are nothing new in advertising. But Australian agency Clemenger BBDO in Melbourne offers a humorous new addition to the pantheon with this campaign for Bonds underwear—in...
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BMWs Are Great for Breakups, Golf Rage and More in These Fun, Irreverent Ads
The handling on the BMW X1 SUV is so good, you can use it to dump all your ex's stuff right at his feet, then take off again—without ever having to get out of the car. So says a new ad from the...
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Whiskas Takes You to Kitten Kollege in This Adorable Online Campaign
London agency AMV BBDO has partnered with Google, Mediacom and College Humor on "Kitten Kollege," a digital campaign for Whiskas U.K. that references college promotional videos and, to a degree, the...
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John Hancock's New TV Ads Send Viewers Online to Pick From Three Different...
John Hancock's latest ads will leave you hanging. For a while, at any rate. In this new iteration of the "Life Comes Next" campaign from Hill Holliday, three 30-second teasers running on traditional...
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Campbell's Cleverly Used Star Wars in Gay-Themed Ad, but the Comments Are on...
Campbell Soup Company's newest ad, featuring its Star Wars inspired soup, is centered around a popular line from the movie, although maybe not in the way that you'd think. The 30-second ad features a...
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Belize Offers a Free, Relaxing Vacation to Next Stressed-Out NFL Kicker to Miss
NFL kickers seem to be stressed out this season, as there's been a rash of missed kicks, including 18 this past week alone. But now, the country of Belize is here to help—offering a free bye-week trip...
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Al Gore's Stirring New Climate Change Ad Calls on World Leaders to Be...
Al Gore's Climate Reality Project tries lighting a fire under world leaders in this two-minute film directed by Hungry Man's Richard Bullock. Shot in 13 countries, the video features environmental...
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These Creatives Knitted Outfits for Street Signs as a Way of Asking for...
Wool is cool again, and yarn-bombing is a thing. In a nod to the trend, a group of Brazilian creatives started "Doe Agasalho," or "Donate Warm Clothes," a campaign that reminds people to offer...
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Why Jolly Rancher and Anomaly Are Telling Frustrated Millennials to 'Keep on...
Some things in life unquestionably suck. Middle seats. Traffic jams. Rain delays. And young people, due to their limited means, are forced to put with even more things that suck. Student loans....
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The Headless Horseman, His Pumpkin, Play the Odd Couple in Sweet, Creepy...
Imagine if the iconic Headless Horseman and his flaming pumpkin noggin had a bit of a love-hate relationship. They've been together so long that each knows just how to push the other's buttons. A new...
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Bacardi Turns a House Relocation Into a Rolling Party in Rollicking New Ad
BBDO NY just dropped "The House Party," a new video for Bacardi that was, sadly, was not the glorious return of Kid 'N Play for which we'd hoped. Rather, the ad depicts a roving hipster gang that...
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Wieden + Kennedy New York Names New Creative Leader After 2 Big Departures
Less than a week after its top two creative leaders announced that they would be stepping down after relatively short tenures, Wieden + Kennedy New York named its newest executive creative director in...
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Kids Try Out 'Most Realistic' VR Game, Only to Discover It's Actually the...
In the latest installment of the Ad Council and the U.S. Forest Service's "Discover the Forest" campaign, the Barbarian Group puts fake VR headsets on a bunch of eight and nine year-olds and promises...
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Young Couples Catch a Glimpse of Their Golden Years in This Touching...
If you could magically come face-to-face with your husband or wife 30 years hence, would that convince you to save for retirement? There's no denying the emotional power of "The Beautiful After," an...
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Auto Tests (and the People Who Run Them) Get Downright Weird in These...
CarAdvice prides itself on its highly detailed car reviews. And in a new series of ads, its headquarters is portrayed as a mix of Consumer Reports and Aperture Science, where cars—and...
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ANA Board Meets at Masters Conference to Hash Out Media Rebates
Association of National Advertisers board members attending the Masters of Marketing Conference in Orlando spent a full day behind closed doors Wednesday to discuss a number of issues, including...
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'Exploding Gains in Technology' Have Led to a Transformative Year for...
Bob Liodice, president and CEO of the Association of National Advertisers, kicked off the 2015 ANA Masters of Marketing Annual Conference in Orlando by touting the industry's efforts this year to...
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Google Invites You to Rediscover Paris Nightlife With Its Exploratory 'Magic...
Yesterday, Google France launched the second edition of "Les Heures Magiques" ("The Magic Hours"), created with 72andSunny Amsterdam. For 31 nights, the interactive, mobile-first campaign will invite...
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Coffee-mate's New Marketing Guy Is a Gingerbread Man, and It's Making Things...
You may want to grab a coffee with this guy, but you also might have to think twice before bringing him anywhere. That's because Nestlé Coffee-mate's new spokesperson, Joel Hubbard, is a gingerbread...
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