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Ad of the Day: Orangina
Four out of five doctors agree that advertisers loves statistics, because consumers tend to believe them, even when they're meaningless. Now, Orangina's latest campaign from Fred & Farid presents...
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The Co-founder of Bonnaroo Discusses His Best Program of 2012
Bonnaroo is one of the biggest music festivals in the U.S. This year, Superfly Presents, the group behind the Tennessee bonanza and other events like San Francisco’s Outside Lands, bought The...
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Is It Better to Buy an Agency or Grow Organically?
Publicis Groupe’s purchase of LBi last September grabbed headlines as one of the year’s biggest agency acquisitions. But as the French holding company now grapples with integrating the digital shop...
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Miller Lite Gives You Friends With Benefits
IDEA: You always have a good time out on the town with your friends. But if one of them were a celebrity, things might be a little more interesting. Grooving with Questlove, laughing with (or at) Ken...
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World's Fastest Agency Delivers 140-Character Concepts in 24 Hours
Floyd Hayes, the former executive creative director of creative agency Cunning, includes a quote from a 2007 AdFreak story in materials touting his new venture, the World's Fastest Agency—although...
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Ad of the Day: Southwest Airlines
TBWA\Chiat\Day's first brand image ad for Southwest Airlines since winning the assignment way back in July 2012 feels big, yet also down to earth. The bigness—a change of tone for a carrier known for...
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Agencies Give Young Creatives a Place to Work Through the Free Desk Here Project
If your agency has a little extra desk space and would like to give it a higher purpose than storing empty binders, you might be interested in the Free Desk Here project. The international effort,...
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Ad of the Day: Milano Cookies
The slogan in this new ad for Pepperidge Farm's Milano cookies is "My yummy secret," which is either the title of an article in Ladies Home Journal or a late-night movie on Cinemax. The ad itself,...
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Denver Cabs Outfitted With Mammoth Tusks to Promote Museum Exhibit
The taxicabs in Denver are a bit hornier than usual, and it's all science's fault. Carmichael Lynch put ornamental mammoth tusks on a fleet of cabs to drum up attention for the Denver Museum of Nature...
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A Tipsy Time With the Half-Naked Bellboy
If you’ve ever stayed in a hotel that has over two stars, you’ve already met him. But heck, even if you’ve only seen it in the movies, we all know what happens when you drop your bags at the front...
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Stipple Helps Brands Make More Money From Online Images
SpecsWho CEO, co-founder Rey Flemings (l.);CTO, co-founder Michael DunganWhat Image-focused technology companyWhere San Francisco offices Digital image company Stipple has Justin Timberlake as a...
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Heidi Klum Is Mrs. Robinson in Carl's Jr.'s Weird Spoof of The Graduate
Heidi Klum is the latest person who doesn't eat Hardee's/Carl's Jr. to film an ad for the fast-food chain. The spot, from 72andSunny, which spoofs The Graduate for whatever reason, has Klum chowing...
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Ad of the Day: Anti-Defamation League
The Anti-Defamation League celebrates its centennial year with this lovely, simple video from Publicis Kaplan Thaler that imagines what the world would be like if Dr. Martin Luther King Jr., Anne...
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Justin Timberlake Surprises Biggest Fans on Set in New Target Commercial
Advertising has been obsessed lately with scaring the crap out of people. So here, for your Friday enjoyment, is a more benign prank. Target, which is the exclusive retail partner for the release of...
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Agency Sends Briefs Back to Clients as Elaborate Paper Sculptures
When it comes to paperwork, the designers at TBWA\South Africa in Johannesburg are a cut above. As an exercise in self-promotion, the design group transformed some of the agency's creative...
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British Restaurant Bakes Customer Stories Directly on Its Dinner Plates
In our age of virtual sharing gone berserk, here's a refreshingly tactile effort by a British ad agency. For new restaurant Dishoom, OgilvyOne U.K. is collecting customer stories through the Internet...
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Ford Apologizes for Tying Women Up in Indian Ads
If you've been under a rock, violence against women in India has been all over the news since last December following the horrific gang rape of a young woman who had the audacity to take a bus. She...
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Ad of the Day: Spotify
Music tends to resist attempts to define it. But Spotify tries to do so anyway in its first-ever advertising campaign—a dark, atmospheric effort for the streaming-music service from Droga5 in New...
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Robot Copters Hovering Over London Form Starfleet Logo to Promote Next Star...
Considering how much you hear about drones these days, it's surprising we haven't seen more marketing stunts using remote-controlled hoverbots. But Paramount Pictures pulled off an interesting trick...
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