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Ad of the Day: Subaru
Subaru, the Happiest Automaker, continues apace with its blitzkrieg of cheerfulness in this spot about a very game couple who, in the spirit of Subaru owners everywhere, are up for pretty much...
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A Glimpse Into Bay Area Agency Venables Bell & Partners
SpecsWho (l. to r.) Lucy Farey-Jones, partner, executive strategy director; Bob Molineaux, founder, president; Paul Venables, founder, executive creative director; Paul Birks-Hay, managing director;...
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After 16 Years of Agency Life, Copywriter's First Solo Ad Is an Instant Hit
When longtime Richards Group copywriter Matt Bull finished his first highly visible solo gig in Dallas this week, it felt like a pretty big deal to him. And apparently Redditors agreed, giving his...
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Solar Panel Inside Nivea Print Ad Generates Power to Charge Your Cell Phone
A print ad that uses solar power to charge cell phones? At long last, mankind's prayers have been answered! Giovanni + Draftfcb in São Paulo, Brazil, developed the ad, which includes a wafer-think...
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Bradley Cooper Is Hot, but Not Quite Cool Enough, in Team One's...
That hunky Bradley Cooper can do anything he wants, you understand, including strolling into an elegant cocktail party eating ice cream straight out of the container. Lapses in etiquette be...
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Ads for PBS Station Invent Ludicrous, Fake Reality Shows You'd Still Probably...
Excited about the reality show Knitting Wars? If sew, too bad—it's fake. It's one of five bogus lowbrow programs dreamed up by CHI & Partners in New York for a poster campaign advertising New York...
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Ad of the Day: Farmers Insurance
It's been three years since actor J.K. Simmons (you know, the guy from Law & Order, Spider-Man, Juno, The Closer, I Love You, Man…) first appeared in the role of Professor Nathanial Burke, the...
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Coca-Cola's New Can Splits in Half So You Can Really Share the Happiness
Ogilvy France and Ogilvy Asia-Pacific joined forces to make a can that splits in half for Coca-Cola, the most literal extension of the brand's global "Share Happiness" concept. The split-can design is...
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Burger King Debuts the Hands-Free Whopper, and Life Will Never Be the Same
Burger King in Puerto Rico celebrated its 50th anniversary by giving away "Hands-Free Whopper" holders to 50 lucky customers. DLC/Ogilvy & Mather helped develop the gag gift, which is still the...
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Chemotherapy Rebranded as 'Superformula' in JWT's Brilliant Campaign for...
JWT joined with Warner Bros. and the A.C. Camargo Cancer Center in São Paulo, Brazil, to craft a super-powerful campaign designed to help children with cancer better understand their treatment and be...
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Holland Is Incredibly Cool, and Its New Tourism Ad Isn't Too Shabby Either
Holland's new tourism campaign proposes that the country everyone knows for canals and wooden shoes is actually the coolest place on earth. In fact, the video below claims that Holland is the Original...
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Mike's Hard Lemonade Gets Poetic in Quirky Rhyming Ads From Grey
IDEA: Alcohol ads aren't usually very poetic, but Grey's new work for Mike's Hard Lemonade is literally so—if heavy on the doggerel. The alcopop is evolving its positioning from an occasional...
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How Red Bull Quietly Took Over NYC for Its Red Bull Music Academy Event
There's nothing subtle about Red Bull the drink—it gives you wings, after all—but Red Bull the marketer decided to keep its messaging low-key around a recent New York entertainment/pop-culture event....
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Ad of the Day: Heineken
Heineken is out with its latest ad featuring a worldly man. And boy, is he worldly. In "The Voyage," created by Wieden + Kennedy in Amsterdam, our hero is a traveler. He arrives in India, and is right...
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Bunnies Snuggle on a Hotel Bed in the Year's Most Shamelessly Adorable...
Cats get most of the Internet love, but bunnies can put on quite a show of devastating cuteness as well—as displayed in this new spot from BETC London for Ibis Hotels. The ad was filmed over two days...
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Riding the Roller Coaster With Your Mouth Open Isn't a Great Look, Theme-Park...
It's a shame what powerful G-forces will do to one's face. The latest reminder of this comes in new ads for amusement park Cedar Fair by Cramer-Krasselt in Chicago. The flappy, wind-crushed faces will...
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Ad of the Day: Samsung
There is no one—and I mean no one—less cool than a new parent. The arrival of a newborn instantly transforms the late-night partier into a midnight feeder, and designer duds are a risky proposition in...
View ArticleMichael Hayes Leaving Initiative
Michael Hayes, president of digital communications at Initiative, has left the company. Effective July 1, Hayes joins UberMedia as the company's new chief revenue and marketing officer. Hayes spent...
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MARC Is an Agency That Brings Innovation to Retail
SpecsWho Tony Bucci, chairman; and Michele Fabrizi, president and chief executive officerWhat Advertising agencyWhere Pittsburgh officesMARC (Marketing Advertising Research Consultants) is known for...
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Ad of the Day: Oscar Mayer
For their upcoming Hallmark holiday, the fathers of the world do not want a Rubik's Cube pencil holder, a madras button-down shirt or a leather six-pack holder (that's for poseurs). What will bring a...
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