Ad of the Day: This Weight Watchers Ad Is Unlike Any You've Seen Before
Weight loss can be one of the most deeply emotional subjects for people. Yet the category seems almost afraid of emotional advertising, preferring to go with bright, bubbly, breezy celebrity...
View Article'MiniAbe' Explores More of Illinois, and Couldn't Be More Whoa-ed
If you were a miniature version of Abraham Lincoln, you'd be super excited about modern Illinois, according to the state's tourism campaign, which has brought back MiniAbe for another round of quirky...
View ArticleThis Startup Agency Counts Michelle Obama Among Its Clients
SpecsWho (L. to r.) Joe Perello, co-founder and managing partner; Doug Spitzer, partner and CCO; Arie Kovant, co-founder and managing partnerWhat Full-service agencyWhere New York office While most of...
View ArticleFord Trashes Cadillac With Great Parody of 'Poolside' Ad Everyone Hated
It took a while, but someone has finally lampooned Cadillac's much-derided "Poolside" commercial starring Neal McDonough. And not just any old someone—Ford Motor Co. Ford's agency, Team Detroit, shot...
View ArticleDress Hunting Cuts to the Chase in Gilt.com's Colorful New Ads
Berlin Cameron United's new work for Gilt.com is colorful, musical and stylish, but also grounded in a sales pitch. The ads for the online hub for clothes, shoes and accessories unfold with a...
View ArticleAd of the Day: Vodafone Salutes Emergency Responders in Quietly Explosive New Ad
Grey London takes an unconventional approach for Vodafone U.K., focusing on British emergency responders, more than three-quarters of whom, we're told, use the telecom's services."The Call," a...
View ArticleHere's a Perfect Illustration of How Fast 'Private' Photos Get Around
Here's a simple and clever way to show why it might be a bad idea to share that supposedly private photo. Brazilian agency Propeg recently submitted this to Ads of the World, though it's hard to be...
View ArticleAd of the Day: KFC Takes a Long Ride in the Slowest-Cooked, Fast-Food Ad Ever
Languid tales of southern Americana always make me feel hot and itchy. So, right from the start, I might not be the best audience for BBH London's 60-second "Bus" spot for KFC's slow-cooked,...
View ArticleAndrew McCutchen Loves His Lox in SportsCenter Ad for Opening Day
Are you ready for some baseball? ESPN has Major League Baseball's Opening Day covered today with a new "This Is SportsCenter" spot starring the reigning National League MVP, Andrew McCutchen of the...
View ArticleInspirational Makeup Ads Reveal Rather Than Conceal the Women's True Selves
IDEA: Makeup ads have a hard time being authentically inspiring, complicated as they are by issues of vanity and manufactured beauty. But Dermablend Professional is different. The brand's corrective...
View ArticleCats React to Viral Videos in Surreal Friskies-Branded Spoof
Forget about kids and teens, how to do cats feel about watching other felines online? In a bit of branded self-satire, YouTube megaproducers The Fine Bros. partnered with Friskies to create Cats React...
View ArticleAd of the Day: Nike Launches 'Risk Everything' Campaign Ahead of the 2014...
It's a World Cup year, which means only one thing for soccer's major international stars. They're about to feel an almost unbearable amount of hellish pressure. Nike—which isn't a World Cup sponsor...
View ArticleKing's Hawaiian Rolls Are So Light and Fluffy, You Can Inhale Them From...
Energy BBDO's new ad for King's Hawaiian bread rolls is sucky, though not in a bad way. The rolls are so light and fluffy, you see, you don't even have to reach for one with your hands—you just...
View ArticleDad Obsessed With Indie Movies Tells His Girl the World's Worst Bedtime Story
From the folks who brought you "Mandible," perhaps the most twisted film-festival promo in history, comes a sequel that's also messed up—if less visually gruesome. RPA and Tool's new spot for the 15th...
View ArticleSubaru Gets Trashy With Trailer for Grindhouse-Style Movie
Subaru is going for the lowest common denominator of dudes with this new grindhouse-style trailer for a movie that hopefully will never really exist. The title, The Ride of Her Life, is only slightly...
View ArticleAd of the Day: Coke and Pepsi Storm the Field with Dueling World Cup Campaigns
World Cup fever is heating up fast. Soon you'll need one of the globe's two major soda brands to help you cool down. Following the release of Nike's new soccer ad on Tuesday, Coca-Cola and Pepsi both...
View ArticleSelf-Storage Company Boxes Up the Year's Most Brain-Melting-est Ads
Thinking of storing your stuff in the cloud? Well, if you aren't sure what the cloud is, Public Storage would like a word. Want to hang on to the perfect scale dollhouse in your backyard? You'd better...
View ArticleSorry, Cats. Cravendale Falls in Love With a Cute but Creepy Cookie
Barry the Biscuit Boy splashes onto the scene in a slam-dunk spot for British dairy Cravendale, a cautionary tale from Wieden + Kennedy in London and production house Blinkink. The heady mix of...
View ArticleJesus Joins Che Guevara, Genghis Khan and More in Online Investment Ads
You wouldn't think Jesus would be too concerned about his investment portfolio these days, but online trading service Kapitall has tapped Him as a spokesman anyway in a campaign featuring...
View ArticleThese Fashionistas Parlayed Digital Smarts Into a Creative Shop
SpecsWho Co-partners Carol Han (l.) and Alexandra WeissWhat Digitally focused branding agencyWhere New York In 2010, Carol Han and Alexandra Weiss, then working on the still-nascent digital side of...
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