PopSugar Launches Full-Service Unit The Bakery
If you are a company looking to target the ladies, PopSugar is serving something up for you. The women’s lifestyle company today unveiled The Bakery—a full-service, in-house team dedicated to helping...
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Devastating Gun-Control Ad Reminds You That Kids and Firearms Don't Mix
Grey New York and its client, States United to Prevent Gun Violence, won a silver Lion in Film at Cannes last year for "Ed," their brutal spot about gun violence, set in a workplace. The sequel,...
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First Wine in a Box, Now Wine in a Can?
Raise your brushes and rollers to toast Lithuania's McCann Vilnius, which recently packaged France's famed Beaujolais Nouveau in limited-edition paint cans for a fun self-promotion. McCann says it...
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This Music Marketing Firm Mixes Brands, Bands and Fans
SpecsWho Founder and CEO Justin LefkovitchWhat Experiential music marketing firmWhere Santa Monica, Calif. In marketing, the relationship among brands, bands and fans can be tricky. Brands want to...
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Would You Help a Freezing, Abandoned Baby? This Ad Stunt Isn't So Sure
Humans are so empathetic and caring. No, wait, they're selfish and horrible! Advertising stunts can't seem to decide. Six weeks ago, we were impressed by several humans who helped a smaller human get...
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Ad of the Day: Alison Brie and Adam Scott Host a Socially Awkward Party With...
If there's one age-old trick that's worked for mid-priced brands, it's poking fun at the prententiousness of their costly competitors. Smirnoff's new campaign is no exception, though it somehow...
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Ad for Popped Wheat Thins Has the World's Slowest Airborne Police Chase
Wheat Thins revisits the golden age of ballooning in this weird spot from New York agency Being for the cracker brand's new air-popped snacks. Why they went with cops trying to pull someone over, I...
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Reincarnation Isn't Kind to Trump, Zuckerberg and Gates in Luxury Magazine Ads
Donald Trump, Bill Gates and Mark Zuckerberg get reincarnated as an owl, a llama and a sheep, respectively, in AlmapBBDO's unusual campaign for Top Magazine, a luxury fashion and lifestyle title in...
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Ad of the Day: Speeding Drivers Are Invited to Their Own Funerals in Surreal...
Unless you're Phil Shifley, you probably haven't been to your own funeral. But some Belgians have, as you can see below in a bizarre stunt PSA for a safe-driving awareness campaign. It's never...
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Brewer Goes for Adorably Terrifying With Half-Pony, Half-Dinosaur Mascot
Durham, N.C., resident Keil Jansen may have quit his job as a teacher to start a nanobrewery, but judging by its name, Ponysaurus Brewery, his old profession clearly rubbed off on him. Raleigh ad...
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The New Head of McCann Erickson N.Y. Misses the Rain and Camaraderie of London
SpecsWho Chris MacdonaldNew gig president, McCann Erickson New YorkOld gig CEO, McCann Erickson London; chairman, McCann WorldgroupAge 47You grew up in Oxford. Did you ever think you would work in the...
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Ad of the Day: IBM Ran 62 Different Spots on the Masters. So, How Did That Go?
IBM wants you to know it's everywhere. It especially wants you to know that if you are a golf fanatic or C-suite executive who watches the Masters from start to finish. With the help of Ogilvy &...
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This Rad Mountain Dew Bottle Has a Built-In Hex Nut Wrench, So You Can Fix...
Fresh from the gnarly folks at Mountain Dew comes "the first soda that is also a tool." A nifty new Dew bottle designed by Sancho BBDO Colombia is fitted with a hex nut wrench in the cap, so you can...
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Kevin Spacey Joins E*Trade's New Ad Campaign as a 'Type E*' Talent Scout
When Kevin Spacey appears on screen these days, you expect him to speak to camera in a South Carolina drawl, assess his chances at screwing over a rival, and perhaps even (spoiler alert) kill a person...
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Extreme Oatmeal? Not Real, but the Gamers at Pax East Didn't Know That
Pwnmeal Extreme Gaming Oatmeal goes way beyond steel cut. This hot, lumpy cereal is EXTREME!!! Alas, the caffeinated glop won't be coming to breakfast aisles anytime soon. The "official porridge of...
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Who Will Save This Famous Billboard in Baltimore With Mr. Boh and the Utz Girl?
After seven years overlooking Baltimore's Penn Station, the Smyth Jewelers billboard showing National Bohemian beer mascot Mr. Boh proposing to the Utz girl has to move. Turns out the dorks who own...
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24 People Who Applied for the World's Toughest Job Were In for Quite a Surprise
Here's a pretty cool project from Mullen for a client we won't immediately reveal, lest we spoil the surprise. (Scroll down to the bottom of credits, or watch the video to find out.) The Boston agency...
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Agency Stages the Most Charming Car Wreck Ever in an Ad for Chamomile Tea
IDEA: TV commercials frozen in time, with a camera moving through and surveying the scene, have an undeniable charm and style. Even the horror of Philips' ultra-violent "Carousel" spot was rendered...
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Marionette Wives Feel Pretty Insecure in an Age of Wireless DirecTV
If DirecTV is trying to position its Wireless Genie Mini device as a high-tech toy for doofy bros who view women as puppets—mission accomplished! Perhaps that's a tad harsh or too literal. Still,...
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Miller High Life Celebrates the Least Interesting Man in the World
Miller High Life would like you to meet Rich, the least interesting man in the world. The champagne of beers, absent on national TV since 2012, is returning to the airwaves Monday with a new campaign...
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