Inside BBDO's Harmonious New Brand Campaign for AT&T
IDEA: Wouldn't it be nice if everyone broke into song in a commercial and it felt somewhat natural and not like a cheesy Broadway show? AT&T manages that feat in a 60-second launch spot for its...
View ArticleHas This Creepy Guy From Mother New York Been Stalking Your LinkedIn Profile?
Have you noticed a man named Donald Buscando looking at your LinkedIn profile? You'd remember him. He's wearing a beige turtleneck that somehow accentuates his eerily white teeth and his hair, which...
View ArticleNational Zoo and DDB Help an Endangered Tiger by Releasing an Endangered Song
DDB is hoping the Sumatran tiger doesn't go the way of the vinyl record—particularly the quickly degradable one. For Earth Day, DDB New York and the Smithsonian's National Zoological Park and...
View ArticleAd of the Day: Axe Helps a Guy Get the Girl He's Chased for All of Human History
Axe is growing up. Well, sort of. In an attempt to shed its image as the preferred scent of horny, pubescent boys, the Unilever brand has been moving away from its time-honored (and not-so-subtly...
View ArticleAd of the Day: Apple Uses Pixies''Gigantic' in Infectious iPhone Spot
Apple, the company that remade the music business, is often at its best in its TV commercials when it grabs a good soundtrack and just rocks out. The prime example, of course, was the iPod campaign,...
View ArticleJetBlue's Pigeon Reflects on Human Foibles in Web Series From Funny or Die
Humans generally consider themselves to be better than pigeons in all ways, significant or not. But are we, really? JetBlue's "Air on the Side of Humanity" campaign from Mullen, which launched last...
View ArticleThis New York Anti-Agency Helps Clients Like HP Do Good in the World
SpecsWho (From left) Sean Donovan, strategy director; Jeff Smith, chief innovation officer; Rob Holzer, co-founder and CEO; and Nancy Elder, co-founder and chief strategy officerWhat Creative...
View ArticleVH1's 'I Will Survive' Anti-Bullying Ad Is Great Fun, but Does It Send a Good...
Gloria Gaynor's disco classic "I Will Survive" gets remade as an anti-bullying anthem in this VH1 spot by Del Campo Nazca Saatchi & Saatchi in Argentina, showing tormented boys and girls singing...
View ArticleAd of the Day: Life Jacket Maker's Chilling Site Makes You Feel Like You're...
If you have an intense fear of drowning, this ad is not for you. Paris agency CLM BBDO created "Sortie En Mar," or "A Trip Out to Sea," a vivid, first-person simulation of a man being accidentally...
View ArticleSee Heineken's 15-Second Film Based on a Fan's Tweet About an Evil Abe Lincoln
Fifteen seconds is short for an ad, never mind a film. But Heineken and Wieden + Kennedy New York premiered just such a movie at the Tribeca Film Festival on Wednesday night—based on a fan's tweet...
View ArticleIn Vans Ads, Gavin McInnes Explains How to Do Absolutely Everything
Ever wonder what your fart strategy should be when trying to hit on someone? Or the best way to fight if you've never been in one? Or how to drink in a bar without annoying the crap out of everyone...
View ArticleGiddy Ad Execs Pose for Amusing Stock Photos in Ads for 2014 Cannes Lions
The ad campaign for the 2014 Cannes Lions festival amusingly celebrates creativity by spoofing the utter lack of it. In five ads produced by McCann London, well-known ad execs—from Amir Kassaei and...
View ArticleAd of the Day: Nike Reaches High and Low in Perfectly Gleeful 4-Minute World...
Nike's launch spot for its "Risk Everything" campaign around this summer's World Cup was somber and serious—with the darkness of Jonathan Glazer's direction in some ways running counter to Nike's...
View ArticleAre Omnicom and Publicis Laying Grounds for a Divorce?
By raising tax domicile issues related to its megamerger with Publicis Groupe, Omnicom Group has drawn a line in the sand. And in doing so, the American company has only fanned speculation of mounting...
View ArticleBurger King Brings Back Subservient Chicken on His 10th Birthday, and...
The only thing Subservient Chicken got on his 5th birthday in 2009 was a blog post about how the agencies involved in his creation bickered over who really deserved credit. For his 10th birthday,...
View ArticleAd of the Day: BBDO Gets 3 Clients to Make One Autism PSA Unlike Any You've Seen
As Autism Awareness Month comes to a close, BBDO New York has unveiled an interesting, ambitious project in which it got three clients—Band-Aid, Campbell's Soup and AT&T—to produce 15-second...
View ArticleCreative Ideas Die Messy Deaths in Ad School's 'Dumb Ways' Parody
It's a bit surprising that no one's done this until now, but here it is—a parody of the megaviral "Dumb Ways to Die" train-safey video showing various ways in which creative ideas die ignoble deaths...
View ArticleRodent Control Company d-CON Puts Missing Posters for Mice Around NYC
Rats and mice are not endangered species in New York City. (There are thought to be at least as many rats as people in the Big Apple, and there could be five times as many.) But d-CON, the rodent...
View ArticleWoman Actually Enjoys a Vacation Without a Man Around in Booking.com Ad
A woman's love for her boyfriend is compared to her love for resort amenities while vacationing without him in Wieden + Kennedy Amsterdam's latest ad for Booking.com. The man doesn't fare so well in...
View ArticleHow Chris Paul Became the NBA's Most Gifted Endorser(s)
IDEA: The most entertaining campaign airing now with an NBA endorser doesn't star LeBron James, Kobe Bryant or Dwyane Wade. It's Chris Paul's State Farm campaign—or more accurately, Chris and Cliff...
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