Zumba Fanatics Jerk and Twerk at Work in Brand's First TV Spot
Sometimes you just gotta werk it out, even though you're at work. So says Zumba's first TV spot ever, created by 180LA, showing Zumba enthusiasts jerking and twerking almost against their will as the...
View ArticleAd of the Day: Shatner Croons 'Bohemian Rhapsody' in Spellbinding British...
When William Shatner released his first album, The Transformed Man, in 1968, he practically invented the genre of overly dramatic lyrical recitations to music. Of course, it wasn't well received, and...
View ArticleIs This the Coolest Agency Office in N.Y.?
With creative agencies continuously dishing out new, crazy ideas, it's hard not to wonder: "What do their offices look like?" After all, we've recently seen an Amsterdam design studio that amazingly...
View ArticleGeometry Names a Global Creative Chief
Geometry has named a global creative chief, a year after WPP Group combined G2, OgilvyAction and JWTAction to create the global retail marketing shop. Jon Hamm, a top executive at Momentum, has...
View ArticleArnold Starts Hispanic Marketing Practice
Arnold is adding Hispanic marketing capabilities with the hiring of three executives from Bravo, the Hispanic marketing unit of WPP Group's Young & Rubicam Brands. Leading the new cross-cultural...
View ArticleThis Agency Is Trying to Raise Millennials' Blood Pressure
SpecsWho Principals Shannon Slusher (l.), CEO, and Darryl Cilli, CCOWhat Agency focused on sports, lifestyle and higher-education projectsWhere Philadelphia When 160over90’s founders opened their shop...
View ArticleDole Printed Some Very Special Bananas for 200 Runners of the Tokyo Marathon
Kudos to Dole and Denstu Y&R for making what might be the coolest bananas in the world. At this year's Tokyo Marathon, 200 runners received personalized Dole bananas with information like finish...
View ArticleMarriott Launches Global Creative and Content Marketing Studio
Following the trend of marketers becoming publishers, Marriott International is launching a global creative and content marketing studio to handle internal work for its portfolio of 18 travel-related...
View ArticleAd of the Day: Starbucks Tells Your Story, Not Its Own, in First Global Brand...
Need a place where you can audition someone for your band? Where you can haul your giant computer equipment for a geeky meeting? Where you can fuel up with your fellow bikers? Where you can celebrate...
View ArticleAOL, Publicis Group Expand Partnership Into Programmatic Video
AOL and Publicis Groupe said on Monday that they are expanding their six-year partnership into programmatic video and linear TV. The move will give VivaKi and all agencies under the Publicis umbrella...
View ArticleVolvo Really Takes the Plunge in Powerful Ad That Leaves the Car on Shore
In its first global campaign for Volvo, Grey London strives for a "quietly epic" tone to position the Swedish nameplate more firmly in the premium auto space. Director Marcus Söderlund, working...
View ArticleFacebook, Twitter and Instagram Logos Are Ingeniously Redesigned for Breast...
Ask anyone you know how they feel about boobs, and I'm pretty sure it will be positive. Indeed, you'd have a hard time finding anyone hesitant to sing their praises. Below is a fun series of ads from...
View ArticleJeff Goldblum Is Out of His Mind in Tim & Eric's Loony Ad for GE Lighting
GE has been doing a lot of poignant ads through BBDO New York lately—the dreamy fantasy world of "Childlike Imagination" (an Emmy nominee this year); the haunting dystopia of "Ideas Are Scary"; the...
View ArticleYes, Barbarian Group Has a Waterless Hot Tub. But Look What Barton F. Graf Has
These agency tours of The Barbarian Group are pretty impressive. But you know who's not that impressed? Fellow New York agency Barton F. Graf 9000. When Barbarian Group released its Vimeo video...
View ArticleKLM Warms 9 Million Hearts With Adorable Beagle Who Returns Lost Items
Anyone who says flying is a terrible experience hasn't had a missing carry-on item returned by KLM's lost-and-found delivery beagle. Say what, you say? It's simple, says KLM: Its trained beagle traces...
View ArticlePublicis Groupe Buys Social Media Shop in Italy
Publicis Groupe today acquired Ambito5, a leading social media agency in Italy. The shop, which has 45 employees and works on brands such as Barilla, Swatch and L'Oréal, will be integrated into...
View ArticleTeens in Horror Movie Make the Stupidest Decisions in Amusing Geico Ad
Geico introduces its latest advertising theme, "It's what you do," in this amusing horror-movie sendup from The Martin Agency that breaks just in time for Halloween. Much like the insurer's "Did you...
View ArticleAd of the Day: Leica Recreates 35 Famous Photos to Celebrate a Century of...
Not every famous photograph was taken with a Leica. But they were all taken thanks to Leica. The German camera brand on Wednesday unveiled this incredible new ad from Brazilian agency F/Nazca Saatchi...
View ArticleInspired by the City's Ex-Con Mayoral Candidate, Providence Agency Turns to a...
Buddy Cianci served as the mayor of Providence, R.I., for two decades and is running again this fall, despite having been convicted of two felonies over the years—for assault and corruption—and...
View ArticleViagra Airs Its First Ad Featuring Only a Woman, and She Gets Right to the Point
This minute-long BBDO spot for Viagra is, apparently, the brand's first to show only a woman, and its first to use the word "erection" outside of the description of side effects. Here, an attractive...
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