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Mentos Pack a Seriously Fresh Punch in This Hilarious Ad with a Perfect Twist...
This ad from BBH London for Mentos NOWMints is amazingly funny—perfectly paced, surprising, silly, and close enough to making sense that it actually serves the brand, especially because it's so...
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Ad of the Day: This Beautiful Ad Council PSA Reminds Us We're All Human...
Prepare to feel all of the feels—and have a box of tissues nearby—as you watch this PSA about bias and diversity from the Ad Council. The poignant three-minute spot, for the "Love Has No Labels"...
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Here's What Would Happen If Ad Agencies Hired Drones as Employees
Sure, drones are almost taking people's heads off at TGI Friday's. But they can be loyal and useful airborne employees for brave ad agencies willing to embrace the future. Or maybe they'll just wreak...
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Oreo Gets 10 Artists to Produce Beautifully Dreamy Outdoor Illustrations
The "Play with OREO" campaign, which launched in January, continues this month with a lovely new set of out-of-home ads featuring groovy illustrations from 10 artists. The artists were given words to...
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There's No Wrong Way to Ride a Harley in New 'Roll Your Own' Campaign
Harley-Davidson has always celebrated the individuality of the rider, and the motorcycle brand cranks that up in new ads from agency Wolfes LLC with theme "Roll Your Own." And the work tries to break...
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Ad of the Day: Tinder Plus Takes a Girl on Wild Adventures in Love, Sex and...
Monday's release of Tinder Plus, the paid version of the popular dating app, was met with a certain amount of consternation, particularly among elderly users over 30. But this 90-second spot for the...
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Delta Feels a Road Warrior's Pain in Charming Ad About the Most Grueling of...
Traveling constantly for work can suck, and Delta wants you to know it understands. A new ad from Wieden + Kennedy New York tackles that familiar trope, as a drone of a man trudges through relatable...
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Plastic Bottles Dream of Thrilling Future Lives in Keep America Beautiful's...
Every plastic bottle in your bathroom dreams of a better life. At least, they do in Keep America Beautiful's new recycling ads from Pereira & O'Dell. The next phrase of the "I Want to Be Recycled"...
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Agency Allegedly Wins Vans Project. Or Not. Just Stop Asking Questions, Please
Agencies like to trumpet their account wins in breathless emails, but here's a press release that plays things closer to the vest. It seems Catch New York has been hired by Vans for an "extra super...
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Jägermeister Takes Handcrafted to Next Level With Three Incredible Wooden...
We've seen plenty of ad campaigns that have handcrafted elements meant to evoke some handcrafted aspect of the product. (Patron tequila's ads from 2013 were particularly lovely.) But Deutsch New York...
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The Bruised Woman on This Billboard Heals Faster as More Passersby Look at Her
Here's an interesting use of facial recognition technology on billboards—to do something a little more inspiring than target you with the right products. To coincide with International Women's Day...
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Ad of the Day: Air France Takes You Inside the Dreamiest Airplane Cabin Ever
Air France embarks on a lavish flight of fantasy in this trippy 45-second global commercial by BETC Paris. Directed by film collective We Are From LA (which also directed Pharrell's "24 Hours of...
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Salvation Army Turns #TheDress Into a Powerful Domestic Violence Ad
You thought the dust had settled on #TheDress. But today, The Salvation Army in South Africa released what just might be the most harrowing take on the viral phenomenon—in the form of a domestic abuse...
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1840s Prospectors Find the Mother Lode of Liquid Gold in CP+B's First...
Kraft has changed how it defines consumers who eat Velveeta, from age and gender (millennial males) to mindset (fun people who like to indulge). As such, new ads for Velveeta Shells & Cheese...
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Ad of the Day: Microsoft Urges Girls to Stick With Science on International...
Add Microsoft to the list of companies touting support for young girls who like science and engineering. The tech giant celebrated International Women's Day on Sunday, and Women's History Month...
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People Ignore a Giant Lump Growing on a Street in This Clever Cancer PSA Stunt
Never underestimate people's power not to give a damn about what's right in front of them. We've seen this time and again in outdoor ad stunts, and this latest one from AMV BBDO in London is quite...
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Mercedes Accelerates to Its Top Speed in Real Time Through 4 Short Ads
These four brief ads from Jung von Mott illustrate, in real time, just how quickly the Mercedes-AMG GT S accelerates from 0 to its top speed of 310 kilometers per hour (roughly 193 miles per hour)....
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Toyota Challenges Meteorologists to Drive Around With Sunroofs Synced to...
Everyone loves to complain about the weatherman messing up the forecast, but Toyota decided to actually do something about it. At least, that's the premise of this new reality-style ad for the...
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'Visit Nice,' Says Nebraska in America's Most Humble Tourism Ads
Not every state has a Disney World, a National Mall or a Times Square. So, how do you attract visitors if you don't have something astounding, amazing or awe-inspiring to show them? How about...
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Should Your Agency Work for That Startup? Here's a Flowchart to Help You Decide
It's time for South by Southwest, which means hundreds of agencies and startups will be colliding in Austin, where they hope to make the marketing equivalent of a love connection. But, as in romance,...
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