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The United States of Ad Agencies
[Note: Click the map to enlarge, and mouse over it to move around.] Every state has "that agency." The one you can't help but admire, or envy. The one where you'd like to work—or if you're lucky,...
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Are You a Reckless Idiot Online? There's an App for That
IDEA: Are you a reasonably sensible person offline, only to act naive, stupid or flat-out reckless on the Internet? You're not alone."People have the same password for every device. Some people even...
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Ad of the Day: Volkswagen Breaks Out No. 2 Pencil for Great Homage to A-ha's...
Today in semi-obscure but fantastic source material for ads: A-ha's famous video for "Take on Me" has inspired the fun new Volkswagen spot below by Deutsch LA. The VW spot, directed by David Shane,...
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Apple Gets Its Color Back in This Oozingly Vibrant Spot for the iPhone 5C
Apple has always been all or nothing when it comes to color. "1984" was all doom and gloom with just a flash of red running shorts. "Think Different" was mostly black and white. The TV work, from...
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Fly JetBlue and Stop Being a Sad, Pathetic Loser Like This Pigeon
JetBlue Airways is launching a big new ad campaign from Mullen with the theme "Air on the Side of Humanity." But its big star isn't even human—he's a pigeon. The 60-second launch spot is a...
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The World's Kookiest, Catchiest Anti-Asthma PSAs May Leave You Breathless
Remember the "Chimpanzee Riding on a Segway" song from way back in 2010? How about the theme song from Buffy the Vampire Slayer from the 1990s? Parry Gripp was the songwriter behind the simian parody,...
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Second Lovely Ad for the iPhone 5C Suggests You Might Want to Play With It...
Say what you will about the iPhone 5C—the ads for it are gorgeous and bubbly. Apple this afternoon released the second 5C spot in the space of three days, this one a 55-second jaunt through another...
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Ad of the Day: Alexa Ray Joel, Dhani Harrison Play Their Fathers' Songs for Gap
Talk about "pop" music. I'm both attracted to and repelled by this "Back to Blue" campaign for Gap—by ad agency Peterson Milla Hooks—featuring Alexa Ray Joel, daughter of Billy, and Dhani Harrison,...
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Adobe Shows You the Colorful, Weird, Scary, Brilliant Faces of 'The New...
Adobe just passed the 1 million subscriber mark for its Adobe Creative Cloud and is celebrating with this eye-catching spot from Goodby, Silverstein & Partners—a salute to "the new creatives" in...
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See the New York City Ballet's Remarkable Film That Quietly and Beautifully...
Most of the brand talk around 9/11 this year was about marketers doing it wrong. But DDB New York and the New York City Ballet quietly did it right with a wonderful tribute called "New Beginnings,"...
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World of Pure Manipulation: An Honest Version of Chipotle's 'Scarecrow' Ad
You know you have an advertising hit when the parodies start rolling in. Here is Funny or Die's take on the grand new Chipotle "Scarecrow" ad. The parody is just a joke, but it's not the first time...
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Voice Actor Gives Himself a Shout-Out in Little Caesars Radio Ad
OK, Alan Varner, you probably think it's real cute that you broke through the "fourth wall" in this Little Caesars radio ad from Barton F. Graf 9000, inviting listeners who visit the restaurant to...
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Ad of the Day: Chatty, Indignant Child Delivers the Speech of His Life for Ikea
When you watch an Ikea ad, you can generally expect one of two groups to be the target: One, style-conscious twenty-somethings looking to furnish their cramped apartment on a dime; or two, busy young...
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L.A. Agency Shines a Light on Former Gang Members Trying to Make Peace
Spend a broiling hot summer on the streets of South Central L.A., a time grimly known to locals as "the killing season," to document some former gang bangers who now try to make peace? That's the idea...
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Ad of the Day: Adobe Knows What Your Marketing Is Doing, Even When You Have...
If you're at Advertising Week in New York this week, chances are you'll see this new Adobe commercial quite a bit. The good news is, Goodby, Silverstein & Partners has produced another winner for...
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Fans Waiting in Digital Line for Samsung Galaxy S4 Move Up by Tweeting
Here's a pretty clever new chapter in Samsung's long-running mockery of Apple line-waiters. For the launch of the Galaxy S4, New Zealand agency Colenso BBDO created a "Smart Phone Line"—a digital...
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Campbell's Wisest Kid Mascot Isn't the Soup Company's Wisest Idea Ever
Oh, a wise guy, eh? Just in time for Advertising Week, BBDO and Campbell Soup introduce a new brand mascot, "The Wisest Kid in the Whole World"—basically a little boy with a really long beard who sits...
View ArticleDoes Size Matter in the Talent War?
How does Susan Credle, chief creative officer of Leo Burnett, sell job candidates on the agency? By making sure the pitch doesn't differ from the reality."I try to be brutally honest with them about...
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Patrón Aims for Perfection in an Artful Return to TV
IDEA: Patrón, the world's No. 1 ultrapremium tequila, suddenly has more to say. "They've always told people that Patrón is 'Simply perfect.' Now, for the first time, we're telling people why it's...
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What Creatives Can Learn From Great Ideas That Go Terribly Wrong
It's an established truism among creative people that you have to fail—and learn from those failures—in order to succeed. But is this really true? And what do you learn, exactly, from a...
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