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Netflix Revels in the Clichés in DDB's Amusing 'Pep Talk' Ad
You guys remember that blog post about that ad that did a familiar thing in a fresh way? When a creative team took a clichéd trope and offered a meta commentary illustrating how hackneyed it was, but...
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Ad of the Day: P&G Has a Winner With Latest Big Tearjerker Spot for Moms
While most of the ad industry is busy buzzing about Super Bowl XLVIII, let's not forget that other massive sporting event (i.e., branding opportunity) on the horizon: the 2014 Winter Olympics. Procter...
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Heinz Ketchup Returns to the Super Bowl After 16 Years With an Ad About Happy...
America's favorite sporting event is about to get reacquainted with America's Favorite Ketchup. Heinz Ketchup will return to the Super Bowl on Feb. 2 with a 30-second commercial from Cramer-Krasselt...
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Life and Taxes: TurboTax Celebrates Your Milestones in Super Bowl-Bound Campaign
Don't think of your tax return as an annual blood sacrifice to our merciless bureaucratic overlords. Think of it more as a delightful recap of your exciting and eventful life! That's the upbeat...
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Nissan Delivers a Versa Note to One Lucky Buyer in an Enormous Amazon Box
When Nissan offered to sell its Versa Note on Amazon last fall, it promised to ship the cars to three lucky buyers in actual Amazon boxes. Well, this weekend it was delivery day! A Reddit user on...
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Sonic Drive-In Gives Your Taste Buds a Workout in Faux Fitness Video
IDEA: T.J. Jagodowski and Peter Grosz have been comically patronizing the same Sonic Drive-In restaurant in the same minivan for more than a decade as spokesmen for the fast-food chain. Now, Jagodowski...
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Ad of the Day: Life Gets Even Worse for Cable Customers in DirecTV's New...
It's been two years since DirecTV and Grey New York launched their "Cable Effects" ad campaign, detailing the strange and terrible fates that can befall cable customers. In that time, the formula has...
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This Agency Helps Builds Brands at Warp Speed
SpecsWho (From left) Brian Pettigrew, president; Lady Liberty; Dimitry Ioffe, founder and CEOWhat Digital marketing agencyWhere Los Angeles office Dimitry Ioffe got a taste for entertainment at a...
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Ad of the Day: The Guardian's New Lifestyle Magazine Is Dangerously Great
It was exactly a year ago that the Guardian and BBH London unveiled the "Own the Weekend" campaign, envisioning a world in which the newspaper literally owned the weekend—or as it would be known...
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Ad of the Day: Yes, PSAs for the Blind Can Be Hilarious
The Norwegian Association of the Blind makes some pretty funny commercials. A few years back, the group made ads (scroll to the bottom to see them) suggesting blind people make great employees—because...
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What Exactly Is Going On at iCrossing?
These are boom times for digital agencies—particularly those that have stayed in stride with the latest hot trend. Where search was the discipline clients craved five years ago—thanks, Google—social...
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Cheerios Takes Home Dubious Honor of Most Hated Ad During the Golden Globes
Twitter is a tough crowd during any high-profile live TV programming, when snark levels always spike. Cheerios learned that the hard way during the Golden Globe Awards on Sunday when it aired a...
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'Christians Make Better Lovers,' Claims Ad Campaign
Christian singles in the U.K. seeking like-minded partners to share romantic dinners of fishes, loaves and vino on Saturday nights might want to check out these cheeky posters launching today in...
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Kia Preps a Matrix Spoof With Laurence Fishburne for the Super Bowl
The Matrix may be 15 years old, but the reality is, advertisers still love it. Less than a year after GE recruited Agent Smith (actor Hugo Weaving) for its "Brilliant Machines" campaign, Kia has...
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Working Out at Equinox Will Make You Tough, Naked and a Little Dumb
Getting ripped at a luxury gym will make you want to get more naked everywhere, says luxury gym Equinox. OK, if your prerequisite for being comfortable getting more naked everywhere is having the body...
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Deaf NFL Player Derrick Coleman Tells His Story in Terrific Duracell Ad
As huge of an advertising juggernaut as the NFL is, commercials starring NFL players often feel interchangeable. Here, though, is a great piece of work from Duracell starring Derrick Coleman, the...
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Survey Predicts a Bleak Future for Agencies
If you think the prospects for agencies are challenging right now, look ahead five years. Some 320 marketing and agency leaders did just that, painting a bleak portrait of 2019 in an anonymous survey...
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M&M's Spoof Action Movies in Cinema Plea to Silence Your Cellphone
The iconic M&M's candies call for filmgoers to turn off their cellphones and respect their fellow theater patrons in this mock blockbuster action-movie trailer from BBDO that marks the first time...
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Honda's 'Hands,' Fiat's Typeface Drive Off With Top Honors at Auto Ads of the...
The 2014 One Show Automobile Advertising of the Year awards are being presented today at the North American International Auto Show in Detroit. And Honda has grabbed the top prizes in both the TV and...
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Ad of the Day: Sony Traces Its Long, Winding Road of Art and Engineering
Sony really wants you to know just how relevant it is. The legacy tech behemoth is out with an ambitious new 90-second anthem spot from Wieden + Kennedy in Portland, Ore., that draws on a star-studded...
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