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W+K Writer David Neevel's Latest Harebrained Project: Writing Emails With a...
First, Wieden + Kennedy physicist and copywriter David Neevel broke the laws of God and man by using weird science to separate Oreo cookies from their creamy filling. Now, he's changed his tune,...
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Michael Bolton Makes Everything More Juicy, Particularly Starburst
Michael Bolton follows up his Optimum campaign with a cameo in the Starburst ad below, part of a new campaign from DDB Chicago that offers theories on why the candy is so "Unexplainably juicy." In...
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Ad of the Day: Holiday Inn Express
Holiday Inn Express may not have stayed smart, but it is trying to get smart again. The brand is reviving its popular, long-running "Stay Smart" message with two new spots from Ogilvy & Mather,...
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Carl's Jr. Reacts to Banning of Racy TV Ad by Describing It in a Radio Spot
Carl's Jr.'s notorious Memphis BBQ Burger commercial, which features two half-dressed women fighting over pulled pork on a cheeseburger—aka, "barbecue's best pair"—recently arrived in New Zealand. It...
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J.B. Smoove Joins Peter Stormare as Replacer Wingman for Call of Duty: Black...
Activision needed some high-impact firepower to tout its downloadable Black Ops 2: Uprising content, which is set for release next week on Xbox 360. Two riotous "replacers" answered the Call of Duty....
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Ad of the Day: Bank of America
This lovely "Portraits" spot for Instagram really does wonders with the fuzzy yellow filter that just screams late '70s/early '80s, and the casting and direction bring you into this family's world...
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The Marlboro Man Still Sells Cigarettes
It’s one of branding’s eternal truisms that when you find an idea that works, you stick with it. It’s why fatherly CEO Dave Thomas appeared in over 800 TV spots for Wendy’s, why Aflac has stuck with...
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Ad of the Day: Diet Coke
Taylor Swift's beverage preferences, like everything else in her life, have been well documented. There was that time she and Jake Gyllenhaal strolled through Brooklyn while drinking "specialty maple...
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Kmart Says It's Totally Fine If You Want to Ship Your Pants Right There
Juvenile humor reigns supreme in this new Kmart commercial from Draftfcb, featuring store workers encouraged stunned shoppers to not be shy and just go ahead and "ship your pants." The shoppers take...
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Australian Road Trip Ends Badly for You, and Horribly for Your Facebook Friend
The Transport Accident Commission of Victoria in Australia hits the road once again to promote safe driving. TAC has taken many different, well, tacks in its previous efforts—ranging from goofy humor...
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Mr. T Returns for Old Navy, Is Very Proud of Store's Upgraded Tees
Mr. T guest-stars as a living pun in this Crispin Porter + Boguksy ad for Old Navy Best Tees, which are more stylish and durable than their previous ones. That's not a huge accomplishment, but...
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Ad of the Day: Dos Equis
"He gave his father The Talk." Dos Equis tries different things with The Most Interesting Man in World, but the campaign's strength lies, and will always lie, in those inspired one-liners—the ones your...
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Agent Smith From The Matrix Takes a Shine to GE's Brilliant Machines
Hey, what better way for GE to tout its "brilliant machines" designed for the healthcare sector than to show Agent Smith, the villainous sentient AI from The Matrix, stalking the corridors of a...
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Ad of the Day: Taco Bell
Taco Bell walks the line between cute and gross in its latest commercial, featuring a teenage boy going in for his first kiss in his parents' minivan. The girl sitting shotgun doesn't really seem that...
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Kmart's 'Ship My Pants' Ad Climbs Toward 10 Million Views, Eyes TV Run
It may not be the height of sophistication, but holy crap—Kmart's "Ship My Pants" ad is having a great run, to say the least. After just five days on YouTube, the pun-heavy spot from Draftfcb—in which...
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How AT&T Got Kids to Make Some of the Year's Best Ads
IDEA: Bigger. Faster. More. You know you have strong product benefits when they can be boiled down to simple value propositions even kids can appreciate. Children, and simplicity, are at the core of...
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Dove Hires Criminal Sketch Artist to Draw Women as They See Themselves and as...
Gil Zamora is an FBI-trained forensics artist with over 3,000 criminal sketches under his belt. Dove and Ogilvy Toronto hired him to interview and draw seven different women—two sketches of each. The...
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Ad of the Day: Philips Norelco
Almost-obscenities are having a good run in ads this month. First, we had Kmart's "Ship My Pants" spot, which has made millions of people laugh like 9-year-olds. Now, it's Philips Norelco's turn—with...
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Grey Crafts Hard-Hitting Ads for Gun Control Across Two Different Campaigns
A guy named Ed stalks past the glum cubicles of a nondescript office suite, raises his gun and fires a single shot at a middle-aged managerial type, narrowly missing his target. He then begins the...
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Kool-Aid Man Gets a Makeover, Going All-CGI and Showing Off His Fabulous...
The world's most famous spokespitcher, the Kool-Aid Man, just got a glassy makeover to help promote the brand's new sugar-free liquid drink mix. The Kool-Aid Man, who's been around since 1954, was...
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